NEWARK, Del: , Oct. 12, 2022 (GLOBE NEWSWIRE) — According to Future Market Insights (IMF), sales in the superfood cat food market are expected to increase with growing awareness of ingredients used in pet food. of company. Cat owners are increasingly aware of the health benefits of natural and organic cat food products, which is generating a high demand for organic and natural cat food products. Cat owners also prefer foods that are free of artificial colors and preservatives while still being nutritious for their cats.

Observing the rising trends of organic cat food products, manufacturers are expanding their product portfolio to offer organic cat food products and to meet the needs and demands of cat owners. Manufacturers invest heavily in research to develop top quality, high nutritional value organic cat mattress toppers.

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For example, in 2021 The Honest Kitchen, a maker of natural pet meals, toppings, treats and vitamins, launched a portfolio of 100% human-grade cat food. The new product line includes dehydrated, dry and wet foods that are complete and balanced. Along with this they have also introduced toppers, snacks and a hydration booster. The company has manufactured the limited number of items currently available through independent supply stores, websites, and authorized e-commerce distributors.

Furthermore, the global market for cat mattress toppers is expected to grow at a CAGR of over ~8.7% during the forecast period 2022-2032, and it is estimated to be worth around US$6,700.2 million. here the end of 2032.

Key Takeaways from Cat Food Market Research

  • North America and Europe together are expected to hold a share of approximately 66.0% of the global cat food market.
  • On the basis of product type, the dry toppings segment is expected to witness the fastest growth over the forecast period.
  • In terms of packaging type, pouches and bags will collectively see high demand in the global cat food market.
  • Based on the sales channel, the sales of the hypermarket and supermarket segment are expected to grow at a CAGR of approximately 6.5% during the forecast period.
  • The online retail segment is expected to grow at a CAGR of approximately 11.3% in the cat food market.

“Cat mattress topper manufacturers are developing strategies and sales channels for expanding their product line to meet all types of cat breed requirements. Major players are focusing on innovation in product portfolio to improve shelf life and for product customization. » Says an IMF analyst.

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Who wins?

Leading cat food toppings manufacturers are focusing on aggressive promotional strategies, advertisements, and new product launches that have boosted the sales growth of the global cat food toppings market.

Key Players in the Cat Superfood Market Stella & Chewy’s, The Honest Kitchen, Blue Buffalo Co., Ltd., Nature’s Variety, Merrick Pet Care, Inc., Castor & Pollux Natural Petworks, Mars Incorporated, Only Natural Pet, Petco Animal Supplies, Inc. (WholeHearted), Applaws Natural Cat and Dog and Cat Food, and Tiki Pets, among others.

Get more valuable insights

Future Market Insights, in its new offering, provides an unbiased analysis of the global Cat Mattress Topper Market, showcasing historical demand data (2017-2021) and forecast statistics for the period 2022-2032. The study discloses compelling insights into the Cat Mattress Topper market based on product type (dry and wet topper), packaging type (sachets, bags, cans, bottles, and jars), container size packaging (0-10, 10-20 and over 20 years old), life stage (kitten and adult), sales channel (hypermarkets/supermarkets, convenience stores, pet stores, independent retailers, pharmacies, online retailers and others) in seven major regions.

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1. Summary

1.1. Global Market Outlook

1.2. Summary of key findings

1.3. Summary of key statistics

1.4. MFI analysis and recommendations

2. Market Overview

2.1. Market Taxonomy

2.2. Market definition

3. Key Market Trends

3.1. Key trends impacting the market

3.1.1. Pet on the go, travel products lead to increased demand

3.1.2. Rising trend for nutritional cat food

3.2. Product Innovation Trends

3.3. Future prospects of the cat food industry

3.3.1. Factors promoting growth

3.3.2. Influx of brands

3.3.3. Innovative distribution and marketing strategies

Read more Table of contents…

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